What's behind you matters. So does what's ahead.

Training systems that extend your best people — not replace them.

Built by someone who's been in the seat, managed the crisis, and knows what your members actually face every day.

35 Years in Transportation
1947 Family Legacy Began
1,280 Drivers Trained
STN Award Winner
14 Operational Modules

Our system doesn't replace you. It extends you when you're not in the room.

This is a training partnership that combines live instruction, ready-to-use materials, and a lightweight platform your members can adopt at their own pace.

Most training systems hand you a platform and say "good luck." This one is different. It's built around live training, real relationships, and the kind of trust that only comes from someone who actually understands the work.

The platform captures and sustains what happens in person — so your best practices don't walk out the door when the trainer does.

How It Works

You (Live Training)
JAK in the Box Training Materials
A Crash Course Training Materials
JAK Platform

JAK is the optional platform that houses and tracks the training — there when you need it, invisible when you don't.

Manager's Minute: Safety Meeting Planning

Everything a transportation manager needs to run effective, compliant safety meetings — without starting from scratch every time.

Part of the JAK in the Box Platform

Done-for-you training content

Managers receive ready-to-deliver materials. Drivers receive consistent, quality training. Everyone's hours are tracked and documented. Most managers can run the meeting straight from the packet with 15 minutes of prep.

Topic guides with discussion points
Printable driver handouts
Competency hour tracking
Compliance documentation
Manager facilitation notes
Seasonal and timely content

This is Module 1 of 14. Additional modules address maintenance tracking, incident command, student behavior systems, stop evaluation, and more. Available to partners as the platform expands.

Partnership, not just product.

We're looking for organizations who want to bring something genuinely useful to their membership — not another vendor booth or sponsored pen.

What We're Proposing

A partnership where your organization becomes the distribution channel for training materials and platform access that actually help your members do their jobs better.

  • Speaking and live training at your events
  • Conference packet inclusion for A Crash Course workbooks
  • Member pricing for platform access
  • Ongoing content your members can use immediately
  • A real relationship — not a one-time transaction

Founding Partners (those onboarding prior to June 2026) get preferred pricing locked in for the life of the partnership.

This gives your organization a tangible, year-round member benefit — not just an annual event.

Kari Hoglund Kounkel

I've spent 35 years in school transportation — not observing it, doing it. My grandparents first served students in 1947. I've managed operations, trained drivers, and built systems that actually work in the real world.

In 1997, I managed crisis response for a fatal school bus crash in Monticello, Minnesota. That experience shaped everything I've built since — not as a story, but as systems that help people prepare before something goes wrong.

I've won awards, trained drivers, driven buses, negotiated contracts, and spoken to bus drivers for decades. I know this field. I know your members. And I know what they need — because I've needed it too.

Sidebar Note from Kari

In this industry, people are isolated, undertrained, and blamed when things go wrong.

Someone who is competent, warm, and actually understands their world? Of course they stick around.

That's not a sales pitch. That's just the truth.

Where do we go from here?

1

Invite me to speak

Bring Crash Course to your next conference or regional workshop. Live training is where this starts.

2

Order workbooks for your members

Conference packets, new member kits, or direct distribution. Association rates available.

3

Schedule a platform demo

See how JAK works and discuss a state-specific portal for your membership.

Not sure which step fits? Let's just talk. Sometimes the right path becomes clear in conversation.

Let's Talk

Kari Hoglund Kounkel

CARES Consulting Inc.

📅 Book a 30-Minute Call

✉ kari@caresmn.com

📞 651.334.1300

📊 Open Presentation Deck